Why your imaginary ceiling is stopping your business growing
- Chris Haycock
- Friday, June 7, 2019
When I built my company's first website in 2004, my goal was to supplement my income whilst working as a Marketing Manager at a dot-com startup in Liverpool.
If I could make £10 a day from my website it would pay for my weekly night out in Liverpool's amazing city centre (if you haven't been there, I urge you to start packing your bags for a weekend away right now).
For a long time I struggled to hit that measly ten quid a day. It was frustrating. £5, £8, the occasional £11, back to £5 again. I just couldn't break through the £10 barrier consistently.
Then I realised that the thing stopping me was my own limitations inside my head. To me, my goal seemed unattainable.
When I realised that it was ME that was stopping it from happening, I removed the imaginary glass ceiling, and within a couple of weeks I'd found ways of making that ten quid daily.
And I enjoyed a lot of nights out in Liverpool ;)
And this is true for a lot of business owners. Placing a limitation to your ability to reach a target holds a lot of people back from taking their business through to the next level.
You might be a small one-man-band, working from home, thinking that this is the limit for you. It's not. You just have to break through the ceiling in your head first.
My £10 a day ceiling soon became £50 a day. Then £100 a day. This year my goal is £1,000 every single day. Not just occasionally, but consistently. Each milestone is achievable, as long as I believe it can be done.
If you're struggling to break through a certain ceiling, follow my technique:
- Remove the imaginary ceiling from your head. It doesn't exist.
- Once you've cleared the way for growth, think up some strategies that could help you grow. Hint: meditation is great.
- Try out those strategies, even if they sound wacky.
- Make yourself believe that there are no limitations to your capabilities.
What's stopping you? Just your own limitations. Go and prove yourself wrong.