Swipe ideas from some of the best Facebook ads
Advertiser: Elderby Pharma
I wasn't sure whether to include this ad, because it's in breach of Facebook's terms, who don't allow ads in, erm, this category.
However, I did end up including it, simply because it shows the power and efficacy of using an image that grabs your attention.
Remember, folks, these types of ads are forbidden. You'll get banned!
Oh, and is that Taylor Swift?
Advertiser: Jeff & Jessica Samis
I'm not sure if this ad accidentally got through the moderators at Facebook, or if naughty puns are allowed.
But it's a bit of cheeky fun which grabs your attention and raises interest through its use of risque language.
Good, if you can get these types of ad approved. If you're not sure, don't try it because you might end up being banned.